Basmati is the finest variety of rice, and FALAK® Basmati rice is the most premium basmati rice money can buy. Characterized by a unique aroma, extra length and slender grain, high nutritional value, low fat content, fluffy texture and easy digestibility, FALAK® simply tastes divine.

The grain becomes two-three times longer on being cooked. Clear crisp waters descend from the snow-capped mountains of the famous Himalayas and irrigate the fertile soil of the Punjab, the land of the Five Rivers; it is here that FALAK® basmati is cultivated. This very water and fertile soil give FALAK® its unique aroma and taste.

What is nurtured by lush green fields of the Punjab & fed by the waters of the Himalayas is cradled to perfection in our hands. FALAK® is nature's gift preserved by MATCO.

FALAK® is truly the Princess of Basmati and its divine taste and fragrance can easily turn your everyday meals into royal feast and make the most mundane food preparations into exotic recipes and exciting delicacies. We guarantee you will feel Royal when you eat FALAK.® Use FALAK® to give your family a royal meal because they sure do deserve it.